Sigma Digital: A synergistic alliance powering your conversion rate optimization and data analytics.
e-CENS and Invesp have partnered to merge the best-in-class: providing comprehensive support for all your data analytics, customer data platform (CDP) implementations, customer engagement platforms, conversion rate optimization (CRO) strategy, experimentation, and AB test implementations.
Sigma’s synergy enables businesses to succeed in the digital landscape — thanks to the combined expertise of e-CENS and Invesp.
Co-Founder and MD e-CENS
Bashar is a seasoned global technology executive with nearly 20 years of experience leading software, product development, and analytics organizations at Fortune 500 companies, regional and global brands.
Director of Analytics e-CENS
Sunil has over 14 years of experience in analytics, customer insights, business intelligence, and conversion rate optimization in web and mobile for a range of industries, such as retail, healthcare, media, finance, transportation, and hospitality.
Khalid Saleh is the CEO and co-founder of Invesp: one of the first North American companies to focus on experimentation and conversion rate optimization. Khalid also co-founded the revolutionary FigPii: empowering you to run AB testing, heatmaps, session replays, and online polling on your site with a single line of code.
Feras Alhlou is the Chairman of e-CENS. Feras is an industry figurehead with accolades such as #1 global reseller of the Google Analytics Enterprise and full-stack Google Marketing Platform reseller designation. Feras is the powerhouse behind incredible agencies such as e-Nor, e-CENS, and Cardinal Path.
Partner and Europe Managing Partner
Holger is among the first Google Analytics partners worldwide since early 2005. Holger is considered one of the leading experts on digital analytics and is a renowned trainer who can simplify complex ideas into real-world practical examples with actionable insights.
Managing Partner for Spain
Guillermo began his digital career in 1996 working with Webtrends, Urchin, and Omniture, and was one of the first Google Analytics partners worldwide. With international experience. He was a co-founder of SEMPO Europe along with other top EU agencies.
Guillermo has great skills in complex and international B2B models, with more than 400 clients with an average of 3 projects per client and an ROI of over 90%.
Are you interested in understanding how to grow your business? Talk to us about the Sigma path.